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Marketing and advertising mediums have dramatically shifted over the past 10 years. The advertising agency of the past is now becoming the digital marketing agency. But just what marketing activities would fall under the digital marketing umbrella, and how can small to medium sized business owners best utilize them? In this article - What Is Digital Marketing? A Guide to Marketing in Today's Digital World - digital marketing as it stands today is defined, and recommendations on how the small to

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Digital marketing is a strategic marketing process that leverages the internet, mobile devices, social media, display advertising,

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